S2E10 - The Past, Present & Future Of CRO going into the next decade
In this live version of the podcast, we talk about how CRO has evolved from 2010 and what it will evolve into in the next decade. A lot of interesting predictions for...
Conversionations - Conversations About Conversion Optimization
Effective Experiments
Latest available episode S2E10 - The Past, Present & Future Of CRO going into the next decade
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1 h 24 min
21 Episodes
S2EP09 - Experimentation Ops and why only few CRO teams get to the next level
Very few CRO teams escape their testing silo. We explore how Experimentation Ops make it possible to educated, engage and evangelise a testing culture. Host Manuel da Costa is joined by Valerie...
S2EP08 - Why CRO project management is not enough
Traditional CRO project management or program management is not enough to make a testing program successful. In this podcast, we introduce you to ExperimentationOps which is going to transform your testing programs.
S2E07- Neuroeconomics & CRO in Australia
Nima Yassini from New Republique in Australia joins us for a conversation about the state of CRO down under. We also discuss the use of Neuroeconomics in CRO.
S2E06 - UX vs CRO
Guests include Unn Swanström from Doberman and Valerie Kroll from Search discovery. We discuss how UX and CROs work together or against each other and how to break down the silos to...
S02EP5 - The Importance Of Peer Review In Experimentation
In this episode, we discuss the importance of an outside view to vet the quality of your experiments. Guests include Chad Sanderson and Tim Stewart
S02EP4 - The Best A/B Testing Tool - Revealed
What's the best A/B Testing tool. We reveal all in this episode
S02EP3 - Should we be calling it CRO?
CRO. Conversion Rate Optimization. Is it the right phrase to describe our daily activities as optimizers? In this episode, we discuss whether CRO is a good word to use and explore alternatives....
S02EP2 - Making friends and influencing stakeholders
In this episode, Alex Abell joins Manuel da Costa to discuss how making a personal connection with people you work with will transform your CRO program and break down silos
S02EP1 - The Ethics of Experimentation
Joined by Chad Sanderson from Microsoft, Tim Stewart, and Alex Abell from Lunchpool to discuss the ethics of experimentation. Conversionations is the podcast for Conversion Optimizers brought to you by Effective Experiments
